Past SITE Canada Events

Site Return On Canada Webcast

Apr 24, 2012

ROC – Return on Canada


On Tuesday April 24, Michele McKenzie, President and CEO of the Canadian Tourism Commission (CTC) broadcast a special webcast for Site Canada.  Ms. McKenzie shared CTC’s strategy and tactics to attract the world to Explore Canada!

Learn about the CMIT (Conventions, Meetings and Incentive Travel) strategy on a macro level and how it benefits your business in Canada by viewing the webcast below.  You can also view the Powerpoint presentation.

Please note that the webcast is only available for 90 days so make sure you view it before July 25.

Click here to view the webcast now.

Click here to download the Powerpoint presentation.